Your teenager may be smoking, but chances are it's not cigarettes. The latest teen craze is cigar smoking, and thanks to an industry that encourages such behavior, they can even smoke grape, cinnamon and apple flavored stogies.

Alarmingly, the trend isn't limited to just boys. Plenty of girls are lighting up, too.

A study from the University of Medicine and Dentistry of New Jersey blames the unhealthy fad on celebrity-backed advertisements. After all, if Demi Moore can smoke a cigar, so can your teen.

"The cigar industry (has) successfully marketed their products to adult women and adolescents of both sexes," study co-author Cristine Delnevo told HealthDay News reporter Randy Dotinga. What's more, Delnevo insists that public health officials haven't caught on to this fad. "This issue is under our radar," she says.

Here are some shocking statistics Delnevo uncovered in her research:

• Overall, cigar consumption in the United States increased by more than 28 percent between 2000 and 2004.
  
• Cigarette use among teens has declined by almost 30 percent between 2001 and 2004.
  
• High school boys are more likely to smoke cigars than cigarettes, according to the 2004 New Jersey Youth Tobacco Survey.
  
• In New Jersey, about 17 percent of the boys surveyed said they smoke cigars, compared to 16 percent who smoke cigarettes. Fully 10 percent of high school girls admitted to smoking cigars.
  
• A 2004 survey of teenagers in Cleveland, Ohio found that 23 percent of teens smoked cigars, compared with 16 percent who smoked cigarettes.

The study findings were reported in the American Journal of Public Health.